Below is a table detailing the tennis sponsorships of top players on the WTA Tour such as Emma Raducanu, Iga Swiatek, and Serena Williams.
Find out what brands sponsor your favorite WTA player’s apparel, shoes, and tennis racket.

Tennis Sponsorships on the WTA Tour
The below list details the tennis sponsorship deals of the top players playing on the WTA Tour.
Name | Apparel | Shoes | Racket | Other Sponsors |
---|---|---|---|---|
Ajla Tomljanovic | Original Penguin | K-Swiss | Wilson | – |
Alison Riske | K-Swiss | K-Swiss | Wilson | – |
Alison Van Uytvanck | Fila | Fila | Head | Hubo, Signum Pro, AB Automotive, Wcup |
Alize Cornet | Lotto | Lotto | Babolat | – |
Anastasia Pavlyuchenkova | Lacoste | – | Wilson | – |
Andrea Petkovic | Adidas | Adidas | Wilson | – |
Anett Kontaveit | Lacoste | – | Babolat | Hotell Telegraaf, Tallink, Alexela |
Angelique Kerber | Adidas | Adidas | Yonex | Porsche |
Ann Li | Fila | Fila | Dunlop | – |
Arantxa Rus | Hydrogen | Nike | Wilson | – |
Aryna Sabalenka | Nike | Nike | Wilson | – |
Ashleigh Barty | Fila | Fila | Head | Marriott Bonvoy, Rado |
Barbora Krejcikova | Head | Head | Head | – |
Barbora Strycova | – | Nike | Wilson | – |
Belinda Bencic | Nike | Nike | Yonex | – |
Bethanie Mattek-Sands | Lucky in Love | Adidas | Babolat | – |
Bianca Andreescu | Nike | Nike | Head | – |
Camila Giorgi | – | Adidas | Yonex | – |
Caroline Garcia | Asics | Asics | Yonex | – |
Christina McHale | Lacoste | Head | Head | – |
Clara Tauson | Adidas | Adidas | Yonex | – |
Coco Gauff | New Balance | New Balance | Head | Barilla |
Coco Vandeweghe | Asics | Asics | Yonex | – |
Danielle Collins | – | – | Babolat | Dynasty Financial Partners |
Daria Kasatkina | Adidas | Adidas | Artengo | – |
Donna Vekic | Nike | Nike | Yonex | – |
Ekaterina Alexandrova | Fila | Fila | Wilson | – |
Elena Rybakina | Adidas | Adidas | Yonex | – |
Elina Svitolina | Nike | Nike | Wilson | – |
Elise Mertens | Lotto | Lotto | Babolat | Isdin, etixx, Luxilon, Ledreact, Versele-Laga |
Emma Raducanu | Nike | Nike | Wilson | British Airways, Tiffany’s, Dior, Porsche, Evian |
Eugenie Bouchard | New Balance | New Balance | Yonex | – |
Garbiñe Muguruza | Adidas | Adidas | Babolat | – |
Heather Watson | New Balance | New Balance | Babolat | – |
Iga Swiatek | Asics | Asics | Technifibre | PZU |
Irina-Camelia Begu | Fila | Fila | Babolat | – |
Jasmine Paolini | Asics | Asics | Yonex | – |
Jelena Ostapenko | DK ONE | – | Wilson | – |
Jennifer Brady | Asics | Asics | Babolat | – |
Jessica Pegula | Adidas | Adidas | Yonex | – |
Jil Teichmann | Lacoste | Asics | Head | – |
Kaia Kanepi | – | – | Wilson | – |
Karolina Pliskova | Fila | Fila | Babolat | – |
Kirsten Flipkens | Mizuno | Mizuno | Babolat | – |
Kristina Mladenovic | Adidas | Adidas | Wilson | – |
Leylah Fernandez | Lululemon | Asics | Babolat | Telcel, Birchbox |
Madison Keys | Nike | Nike | Wilson | – |
Maria Sakkari | Adidas | Adidas | Wilson | – |
Mayar Sherif | – | – | Wilson | – |
Naomi Osaka | Nike | Nike | Yonex | Nissan, Workday, Mastercard, Louis Vuitton, Levi’s, Nissan, Tag Heuer, Beats, Godaddy, Morinaga, Panasonic |
Nicole Gibbs | New Balance | New Balance | Wilson | – |
Ons Jabeur | Lotto | Lotto | Wilson | Tunisie Telecom, Haval, Qatar Airways |
Paula Badosa | Nike | Nike | Wilson | – |
Petra Kvitova | Nike | Nike | Wilson | – |
Petra Martic | J.Lindeberg | Asics | Wilson | – |
Polona Hercog | Nike | Nike | Wilson | – |
Samantha Stosur | Asics | Asics | Head | – |
Sara Sorribes Tormo | Joma | Joma | Wilson | – |
Serena Williams | Nike | Nike | Wilson | Audemars Piguet, Away, Beats, Berlei, Bumble, Gatorade, Gucci, Lincoln, Michelob ULTRA, Nintendo, Stuart Weitzmann, Ubrelvy |
Shelby Rogers | Fila | Fila | Wilson | – |
Shuai Peng | Adidas | Adidas | Prince | – |
Simona Halep | Nike | Nike | Wilson | – |
Sloane Stephens | Nike | Nike | Head | – |
Sofia Kenin | FP Movement | – | Babolat | Motorola |
Sorana Cirstea | New Balance | New Balance | Wilson | – |
Tamara Zidansek | Joma | Joma | Yonex | – |
Venus Williams | EleVen | K-Swiss | Wilson | – |
Vera Zvonareva | Bidi Badu | – | Prince | – |
Veronika Kudermetova | EA7 | EA7 | Wilson | – |
Victoria Azarenka | Nike | Nike | Wilson | – |
I do my best to keep the above list of racket, shoes, and tennis clothing sponsors updated for any changes but if you spot an error or mistake, please let me know.